Numerous studies have been conducted on the impact of scent and fragrances on association. A study conducted among undergraduate students found that female students wearing perfume were rated more attractive by male students.  Scents were even found to improve scores on job evaluations. Of course, offensive odors can also be used (and have been used) to evoke a negative response.

Sensory Marketing; The Smell of Cinnamon That Made Me Buy

Want to know more about sensory marketing?  Get your prospect more involved using their sight, sound, touch, taste, and smell.  Join me for this week’s podcast on Using Smells And Sensory Marketing To Increase Influence.  Discover how to instantly influence others using the senses.

This Law of Persuasion states that the more skillful a person is in the use of language, the more persuasive they are.  Words affect our perceptions, attitudes, beliefs, and emotions.  

Language misused will trigger the wrong response and decrease your ability to persuade.  All words have emotional meanings that are different from their dictionary definitions.  Understanding words and their emotional triggers will enhance your ability to persuade and influence.

Facts alone fall short in correcting science misinformation

By carefully listening to a prospect's pronouns and adjusting your language, you can build more trust and increase your influence. 

Join me for this week’s podcast on Persuasive Pronouns - When to use I vs We vs You.  Discover when and how to use the correct pronoun to be more persuasive and seal the deal.

Fear comes from uncertainty, financial challenges, past experience, or the fear of making a wrong decision. So, how do you switch them from fear to focus?

Horror films offer a psychological thrill ride

When you shift the emotional energy from fear and doubt to confidence and anticipation, you will close the sale and leave your prospect feeling good about their choice. 

Join me for this week’s podcast on Science Of Horror Movies - Turning Prospect Fear Into Focus. You will discover the science of fear and how to use it to influence.  Find out how to harness the fastest motivation tool you can use - FEAR.

Why Do 3% Make 97% of The Money? 

This system is USUALLY reserved for my advanced coaching students. This online University will reveal cutting-edge influence techniques that will increase your income and enable you to persuade on command.

Influence University is the first and only website to combine scientific research, persuasion software, training videos, downloadable audios, and proven exercises.

More Info

 Buy Now

Whether you’re meeting someone for the first time, closing a business deal, or deepening a personal relationship, your body language is crucial in establishing rapport and trust - or inadvertently causing resistance.

Understanding and mastering these nonverbal signals can transform how you connect with others.  Here’s how to recognize the signs that show you’re making a connection and those that indicate you are triggering distrust

Jobs That Need People Skills Are The Most Recession Proof

Want to dive deeper into the fascinating world of nonverbal communication?  Join me for this week’s podcast, " Mastering Nonverbal Cues: How to Instantly Connect or Disconnect With Anyone." I’ll guide you through each body part and nonverbal cue, helping you identify how to connect with others. 

Whether you want to make a great first impression, build stronger relationships, or understand the subtle signals that shape our interactions, this episode is for you.

Can You Captivate and Close with Charisma?

Do You Ever Wonder How Some People Can Persuade And Motivate On Command?

Take a quick Presentation IQ Assessment.  Let’s identify how to take your presentation and influence skills to the next level.  You will also receive my Perfect Persuasion Presentation template and video training for helping out with my research.

Click here

EQ, or Emotional Intelligence, refers to the ability to recognize, understand, manage, and influence your own emotions and the emotions of others. It is a crucial aspect of relationships, influence, and leadership.  Unlike IQ, which is relatively stable throughout life, EQ can be developed and improved through practice and self-awareness.

Emotional Intelligence Has 12 Elements. Which Do You Need to Work On?

What are the other elements of EQ that are critical to helping you influence others?  How can you develop and master these competencies?  Join me for this week’s podcast on EQ Essentials: The Most Important Skills of Emotional Intelligence.  We will explore the critical aspects of Emotional Intelligence and how to apply them with your everyday persuasion.

Take a quick Presentation IQ assessment.  Let’s identify how to take your presentation and influence skills to the next level.  You will also receive my Perfect Persuasion Presentation template and video training for helping out with my research.

CLICK HERE for DEAL OF THE WEEK

Have you ever witnessed someone lose their temper over a hotel room upgrade? It happened to me while traveling with a famous personal development speaker who shall remain nameless. After a long day, we arrived late at night for our speaking engagement, and He asked the clerk for an upgrade. She politely declined, which didn't go over well.

6 Reasons Salespeople Win or Lose a Sale

FOMO has gained significant traction in the digital age, where social media and online marketing amplify our awareness of what others are doing, buying, or experiencing. This heightened awareness can lead to a powerful emotional response, driving people to purchase or engage in activities they might otherwise pass on.

The Psychology Behind FOMO (Fear of Missing Out)

FOMO taps into a powerful psychological drive that motivates people to take action to avoid missing out on something valuable. You can be more influential by understanding and leveraging FOMO and Fear in your persuasion strategies. 

Join me for this week’s podcast on How To Use FOMO and Fear To Seal The Deal.  You will discover how to leverage FOMO, use fear, and create more urgency using proven techniques.

FREE GIFT OF THE WEEK

Can You Captivate and Close with Charisma?

Do You Ever Wonder How Some People Can Persuade And Motivate On Command?

Take your FREE Presentation IQ assessment HERE to find out now and get your FREE GIFT!

Obligation has been used as a persuasive technique since the beginning of time. We see companies offering free downloads, free estimates, or gifts in the hope of opening the door to persuasion.  The Law of Obligation, also known as pre-giving or reciprocity, states that when others do something for us, we feel a strong need, or urge, to return the favor.

Returning the favor rids us of the obligation created by the first good deed. The adage "one good turn deserves another" is a part of social conditioning in every culture. And, even beyond that, the maxim serves as an ethical code that does not necessarily need to be taught, but is understood.

Study: Free samples increase sales, work better than end-of-aisle promotions

The Psychology of Free: Does Giving Free Samples Increase Sales?

Join me for this week’s podcast on How Free Increases Engagement, Involvement, And Sales.  You will discover why giving away free products, offering free services, and using trial offers are powerful forms of persuasion.  I will talk about the science and application of the freebie.

DEAL OF THE WEEK HERE

I was reading this great article in Harvard Business Review, which focuses on how we CAN’T recognize our weaknesses.  The other challenge is that most people feel responsible for their successes (internal), and external factors are the cause of their failures.

Leaders and managers today must be more aware of others’ needs due to the challenges of a global pandemic, a fragile economy, and social unrest.  Many workplace challenges stem not from bad intentions but from leaders' lack of awareness of how their actions affect others.  Self-awareness in leadership/management is crucial.

Don’t Get Blindsided by Your Blind Spots

Join me for this week’s podcast, where I focus on self-perception bias, the Wobegon effect, and improving our self-perception radar.  I will also talk about the persuasion lessons of the great persuasion con of selling the Eiffel Tower.

 Discover why the con can be so persuasive.  Selling of The Eiffel Tower - The Great Con.

Discover the special of the week at Influence University and elevate your influence & people skills like never before! Dive into our top-rated courses designed to enhance your persuasion and leadership abilities. Don’t miss this exclusive opportunity—visit here.

Can you influence others to be part of a team?  Are you a leader or a manager?  What is the difference?  A manager, you do things because you have to.  A leader, you do things because you want to.  So, what type of leader are you?

Each type of leadership has different benefits and drawbacks.  Each leadership style will depend on your personality, culture, and industry.  The key is that no matter your leadership style, you can add the elements of charisma. 

Servant Leadership Theory Harvard Charisma 

Join me for this week’s podcast on What Type Of Leadership Is The Most Influential?  We will take a deep dive into your leadership style, which ones work the best, and how to add more charisma tools to your influence toolbox.

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Have you ever felt like all eyes were focused on you after a social mishap, a presentation, or a wardrobe malfunction?

That's the Spotlight Effect in action, where we overestimate how much others notice our actions, mistakes, and appearance.  Psychologist Thomas Gilovich's research highlights this part of humanity with an interesting experiment.

Have You Fallen Prey to the "Spotlight Effect?"

Join me for this week’s podcast on How To Identify And Use The Spotlight Effect To Influence And Get The Yes.  

You will discover how to identify the spotlight effect in yourself and your prospect.  I will focus on ways to overcome the spotlight effect and use it to increase your ability to influence.

SPECIAL OF THE WEEK: Influence University GOLD

Just showing up and winging it, destroys your confidence and ability to seal the deal. Preparation lays the foundation for a successful negotiation. Thorough preparation allows negotiators to understand their goals, identify their tools, and establish clear objectives.

Scent of a friend: Similarities in body odor may contribute to social bonding

Do you want a negotiation structure to follow during the negotiation?  Have you done your preparation?  It is essential to follow a formula for a successful negotiation.  Join me for this week’s podcast on the LENS Model of Law Enforcement Negotiation.  We will explore the proven elements that create that successful, win-win negotiation.

Military interrogators worldwide are like skilled chess players, understanding human psychology to uncover valuable information. They don’t rely on luck but on calculated strategy. Let's dive into the world of interrogators.

Going to bed after this time could lead to poorer mental health, a Stanford study finds

Can you use these techniques to persuade and influence?  Absolutely. 

Join me for this week’s podcast on Military Interrogation (Influence) Techniques and discover how to adapt proven interrogation techniques in your daily negotiation or sales approaches. 

Find out other interrogation secrets that you can ethically use to persuade others.  Remember, these techniques have ethical boundaries and must be adapted to influence.

Whats your Presentation IQ? CLICK HERE to find out!

The Law of Dissonance proves that people will naturally act in a manner that is consistent with their cognitions. What is a cognition?  Our cognition is a mental process that uses thoughts, beliefs, experiences, and past perceptions.

That means when people behave in a manner that is inconsistent with these cognitions (beliefs, thoughts or values), they find themselves in a state of discomfort. In this uncomfortable state, they will be motivated to adjust their behaviors or beliefs to regain mental and emotional balance. When our beliefs, attitudes, and actions mesh, we feel congruent.

This allows us to live with our thoughts, manage our day-to-day activities, and allows us to sleep at night.  Have you ever proved someone they were wrong?  Have you ever backed them into a corner? What happened?  You made the perfect case, but you never heard from them again.

How do you use dissonance with your daily persuasion?  How do you get others to persuade themselves?  Join me for this week’s podcast on  Double Dog Dissonance - Persuade Under the Radar. Discover ways to help people convince themselves.

CLAIM YOUR OFFER OF THE WEEK HERE

We all need more appointments, and we all want more of them. How do we get more appointments or interviews?  The key is to eliminate the things you are doing that are getting you that, NO, that dang rejection.  These simple changes will improve your chances of getting that appointment/interview

Nearly 4 in 10 employers avoid hiring recent college grads in favor of older workers

A boss who uses a 'coffee cup test' to filter candidates in job interviews is being accused by some social media users of playing 'mind games'

How do you break through all that noise and daily clutter that stops you from getting noticed and getting that appointment?  You know you are qualified. Why aren’t they calling back for that job interview?  So, how do you stand out?  Tired of being ignored? 

Join me for this week’s podcast on Stand Out, Get Noticed, Get The Appointment Or Get The Job Interview.  You will discover persuasion tools that make sure you are never ignored again.

Can You Captivate and Close with Charisma? 

Click HERE to find out 

Do you repel people?  Are you being offensive, pushing too hard, or saying the wrong things? As I interview prospects who have said no, the responses I get are interesting.  They told you it was too expensive, and they toldl me I did not trust them.  Statistics show that this is happening to you. 

Let’s get into some of these complaints and things you could be doing that repels the people you are contacting.  What are those common persuasion mistakes, and sales blunders costing you money?

Why Some Decisions Feel Right While Others Don’t

These mistakes are silent influence killers.  Most people will never say anything to you that will alert you to the fact they are feeling this way.  They are more comfortable lying to you—so they don't hurt your feelings.  They walk away and simply never deal with you again.  The challenge is you don’t even know you are doing these blunders. 

Join me for this week’s podcast as I discuss all the mistakes you could be making, and how to fix them.

Who's the better persuader? Is it the lively Extroverts thriving on social energy? Or maybe the contemplative Introverts harnessing the power of introspection? Could it be the versatile Ambiverts, navigating seamlessly between both worlds? Or perhaps the enigmatic Omniverts, fluctuating between the extremes?

Rethinking the Extraverted Sales Ideal - The Ambivert Advantage

Think about it - your vote might align with your personality trait. If you're an introvert, you might swear by the subtle power of quiet persuasion, while extroverts might champion the bold approach of their outgoing nature. We break down all the details all this weeks all-new episode!

PS don't forget to claim your deal of the week!

Lifetime membership to Gold Influence University- CLICK HERE

Twenty years ago, a team led by Giacomo Rizzolatti at the University of Parma in Italy made a radical discovery: mirror neurons.  These specialized brain cells were found in Macaque Monkeys and would activate when the monkey performed an action and when it observed another monkey performing the same action.

Mere agreement A similarity-based persuasion mechanism

You can create more engaging, relatable, and persuasive sales interactions by understanding and using mirror neurons.  Want to discover additional ways to get your prospect’s mirror neurons to fire on command?  Join me for this week’s podcast on Use Mirror Neurons To Influence Without Detection.  I will take a deep dive in the science and application of mirror neurons.

Click HERE to get your FREE Presentation IQ...see where you rank!

Recognizing manipulation can be easy to identify - if you know the signs.  Listen to this episode too learn about some indicators that may indicate you are being manipulated.

More feelings of misinformation more news avoidance fake new

So, how do you know if you are being manipulated?  Why do people manipulate?  How do you handle a manipulator?  Join me for this week’s podcast on Are You A Master Manipulator?

What is your Presentaion IQ? Find out HERE for FREE

There is a big difference between a genuine question of concern and an “I’m done with you” objection. Is it a sign of interest or resistance? That is the key question. When your prospect presents every objection in the book, such outright resistance should be a red flag to you.

In other words, you are probably going down the wrong road by not properly reading your prospect. What this person is really saying is: “Go away. I have heard enough. I don’t see where or how this can help me.”  Great persuaders will always have fewer objections to handle than old-style persuaders will.

Dan Ariely - Predictably Irrational

This is just one false claim of the fake news of persuasion and sales.  You are taught the wrong things about accepting and handling objections.  There are three other huge components to the incorrect information you are getting about influencing others. 

Join me for this week’s podcast on The Fake News of Persuasion And Sales.  Discover the other 3 things you have heard that hurt your ability to sell and persuade.

When you can understand how your mind really works you can harness its unlimited power.

With these audios, you will be able to achieve all your goals, dreams and desires.

CLICK HERE for this week's deal

Using meteoropathy (weather sensitivity) as a sales tool involves understanding and leveraging the impact of weather on individuals' moods, behaviors, and purchasing decisions.   

Moods affect our thinking, judgment, and willingness to say yes. When the person you are trying to persuade is in a good mood, they are more likely to accept your offer. The opposite is also true. If they're not in a good mood, chances are much higher they won't bite. This is a huge advantage to you when it comes to persuasion.

Weather Can Affect Your Mood — but How?

Why We Remember What We Remember

Not everyone is affected by the weather, however every influence tool you can implement to get your prospect in a good mood - changes the game.  Mood matters.  Learn to be aware on how to pivot and adjust your persuasive presentation. 

Join me for this week’s podcast on How Weather Affects Your Prospect’s Mood and Buying Desire - Using Meteoropathy.  Discover new tools for adjusting to the weather and mood.

Claim this week BONUS here

Voice plays a critical role in influence.[i]  How we say the words we choose is just as important as the words themselves. Our voice is a powerful instrument that can motivate the troops or lull them to sleep. There is a vast difference between presenting and persuading, informing and influencing, and communicating and convincing.

How the voice persuades

What are the other areas of vocal variety or paralinguistics?  There still is another 3 critical areas of adapting your voice to become more persuasive. 

Join me for this week’s podcast on How To Adjust Your Voice For Maximum Influence.  Discover the ways to get your voice to persuade with power.

Dont forget to claim this weeks free bonus by clicking here

Dealing with a manager who won’t give you the time of day and is distant can be challenging, but there are always tools you can use to improve the situation and create a more positive working relationship. On this episdode we will discuss some techniques to consider.

Rethinking Groupthink

It's important to remember that you may not be able to change your manager's behavior immediately, but you can control how you respond to it. Sometimes, we can’t control a prospect who is resistant, a resistant manager, or a customer who is being indifferent.  How can you melt that frigid, cold ice of resistance from these people you interact with daily? 

Join me for this week’s podcast on Melting the ICE of Resistance.  Discover other ways to turn up the heat and melt the ice to enjoy harmony and assistance.

OFFER OF WEEK:

Can You Captivate and Close with Charisma?

Do You Ever Wonder How Some People Can Persuade And Motivate On Command?

Just because you can create a PowerPoint does not mean you know how to communicate, inspire and present.  Sure, you can give a presentation, and no one leaves the room; it doesn’t say anything negative, but did you have charisma?  Did you influence them to your point of view? 

I know you have seen someone who can captivate their speaking and presentation skills.  From the moment they start to the minute they finish, you have been captivated, mesmerized, and in tune to their message.  On the flip side, you have been bored out of your mind.  The presentation dragged on, you wanted to sleep, and it sucked the life right out of you. 

How would you describe your presentation skills?  Charismatic people have excellent communication skills that captivate, inspire, and rivet the audience.  They can articulate their vision and make it come alive in the audience’s mind.  It is like listening to a movie. They have created a mental picture so strong that it feels natural.  

Take a quick Presentation IQ assessment.  Let’s identify how to take your presentation and influence skills to the next level.  You will also receive my Perfect Persuasion Presentation template and video training to help out with my research.

CLICK HERE

It is no secret that the easiest person to influence is someone referred or recommended to you or your company.  The reality is that most of your business sales should be based on referrals. Here are the 3 best ways to get your prospect to want to give you referrals. Listen to this episode to hear some of the top reasons.

The Energizing Effect of Humor

You can create a positive experience for your customers by encouraging them to share information about their networks, and give you more recommendations.  Discover 7 other additional ways to increase referrals for your business. 

Join me for this week’s podcast on Proven Ways To Get More Unlimited Referrals - Without Asking.  You will discover how to become a referral-based business.

PS

Lifetime membership to Gold Influence University

Save 65%  

 Why Do 3% Make 97% of The Money?

Warning: Influence University is the most complete and comprehensive course I have ever released. This system is USUALLY reserved for my advanced coaching students. This online University will reveal cutting-edge influence techniques that will increase your income and enable you to persuade on command.

Influence University is the difference between knowing what you want– and getting it, anytime, anyplace, from anybody.   Create unimaginable wealth, transform your career, and close more sales. Influence University is the first and only website to combine scientific research, persuasion software, training videos, downloadable audios, and proven exercises.

 You will discover these life-changing skills

Discover the top10 traits of charisma persuaders

Understand exactly what your audience is thinking and feeling

How to know what form of charisma to use to get a yes

Where do your skills rank in the world of persuasion and influence

Blunders that you are doing that cause persuasion resistance

Create a psychological edge over your prospect

Top 10 blunders that are costing you money

Create instant rapport that causes your prospect to open up

Everything you need to know before you persuade

4 proven techniques that cause prospects to convince themselves

More Info

Buy Now

AI (Artificial Intelligence )has the potential to revolutionize the sales process and provide numerous benefits to salespeople. A new study found the AI can persuade a salesperson by almost 82 percent!

9 Tips To Improve Your Concentration

This study conducted by Swiss and Italian academics revealed that OpenAI’s GPT demonstrates higher persuasive capabilities in debates compared to humans.

Chewing Gum: Cognitive Performance, Mood, Well-Being, and Associated Physiology

By leveraging AI tools to automate routine tasks, analyze data, and provide personalized messaging, salespeople can increase efficiency, improve customer service, and ultimately close more deals. 

GPT-4 Outperforms Humans in Persuasion by 82% in This New Study

Discover on this week’s podcast on How AI Is Out Persuading Sales People And How To Maximize For Influence additional details on the future of AI in persuasion and how to leverage this new technology to persuade with power.  I will also take a deep dive into the good, the bad, and the ugly of using AI.

PS

Using metaphors in persuasion can help create vivid mental images, evoke emotions, and make your message more memorable and persuasive. Stories are always the best, but the next best thing is a good metaphor.  Facts and figures light up 2 parts of the brain; metaphors can light up 4 parts.  That is double the impact of the statistics you are using.

To Grasp Metaphors, Our Brains Get Touchy-Feely

Metaphors are influential because they enhance understanding, evoke emotions, and persuade below the radar. Join me for this week’s podcast on Metaphor Magic – The Unknown Persuasion Tool. Discover how to create, use, and persuade using metaphors in your next presentation.

PS

Lifetime membership to Gold Influence University

Save 65% for a limited time only

Why Do 3% Make 97% of The Money?

Warning: Influence University is the most complete and comprehensive course I have ever released. This system is USUALLY reserved for my advanced coaching students. This online University will reveal cutting-edge influence techniques that will increase your income and enable you to persuade on command.

Influence University is the difference between knowing what you want– and getting it, anytime, anyplace, from anybody.   Create unimaginable wealth, transform your career, and close more sales. Influence University is the first and only website to combine scientific research, persuasion software, training videos, downloadable audios, and proven exercises.

You will discover these life-changing skills

-Discover the top10 traits of charisma persuaders

-Understand exactly what your audience is thinking and feeling

-How to know what form of charisma to use to get a yes

-Where do your skills rank in the world of persuasion and influence

-Blunders that you are doing that cause persuasion resistance

-Create a psychological edge over your prospect

-Top 10 blunders that are costing you money

-Create instant rapport that causes your prospect to open up

-Everything you need to know before you persuad

-4 proven techniques that cause prospects to convince themselves

More Info

Buy Now

The Law of Verbal Packaging states that the more skillful a person is in the use of language, the more persuasive they will be. We persuade people based on the words we use. Words affect our perceptions, attitudes, beliefs, and emotions. The words we use in persuasion make all the difference in the world.

Lack of focus doesn’t equal lack of intelligence — it’s proof of an intricate brain

Join me for this week’s podcast on Using Words To Read Your Prospect And Adapt Your Persuasive Presentation.  Discover words that repel and words that attract your prospect.  I will reveal ways to read people based on the words they use and how to adapt your persuasive presentations.

Do you know these 4 proven techniques that cause prospects to convince themselves?

Learn these and MUCH more with a LIFETIME membership to INFLUENCE UNIVERRSITY for the same price as a year.  CLAIM your offer HERE.

Hopefully, you have seen the Seinfeld episode about the Soup Nazi.  Although the character in the show (modeled after a real person) is exaggerated for comedic effect, you could use a few techniques to influence. Here are some potential strategies you could use from the Soup Nazi character on Seinfeld to persuade and influence.

The Anchoring Effect and How it Can Impact Your Negotiation

The key is not to offend your prospect, but to adapt these strategies that create value and a positive experience.  Want to learn more about how to have more confidence, create a better customer experience and sell like the Soup Nazi?  Discover techniques that will increase your influence.  Join me for this week’s podcast on Offensive Selling Techniques That Work – Soup Nazi Style.

CLAIM your deal of the week below!

Influence University is the first and only website to combine scientific research, persuasion software, training videos, downloadable audios, and proven exercises.

SAVE 65% FOR LIFE HERE

When you engage people in your message, objections are bound to arise. But fear not! Your ability to handle objections directly links to how deeply people connect with your words. Mastering the art of handling objections isn't just a skill – it's the key to becoming an unstoppable force of persuasion!

Selling Kids On Veggies When Rules Like Clean Your Plate Fail vegetable

As you embark on your journey to becoming a Power Persuader, you'll come to embrace objections as opportunities. Why? Because objections signify interest and attention. They're your audience's way of saying, "I'm listening, and I want to know more!"  Now you know the game has begun.

Want to know what has changed in persuasion and sales?  How you solve objections is not different.  Join me for this week’s podcast on The New Psychology of Objections.  You will discover the key ways to presolve objections and how to adapt to the new prospect.

Click HERE to claim your OFFER OF THE WEEK

Using guilt and shame is fast and easy.  They could be doing it both consciously and unconsciously. Sometimes it is the only tool they know how to use.  It could backfire on them, but can we use guilt and shame to persuade ethically.  The answer may surprise you – YES you can.

Shame: The Quintessential Emotion

Guilt vs. Shame: How Are They Different

It's essential to recognize that the use of guilt and shame as persuasive tactics can have negative consequences, including emotional harm, strained relationships, and erosion of trust.  What is the difference between shame and guilt?  Why do psychologists consider guilt as positive and shame as negative?  How can we ethically use guilt to quickly and effectively persuade others?  Join me for this week’s podcast on How Shame And Guilt Can Quickly Persuade.

Claim my Millionaire Psychology Cyber Deal

Prejudging is one of the most devastating mistakes you can make because you really cannot judge a book by its cover. Many, many times, we find that the people who seem to be the least likely candidates are the ones who become a big part of your business.

Join me for this week’s podcast #500 with Freebies and fun stuff.  This podcast will focus on The 10 Hottest Influence Tools For 2024.   Get the latest research, studies and statistics on the new secrets of persuasion. 

Power Of Charisma Audios

Why Your Last Audience Said You Were Boring. Many factors can contribute to boredom and disinterest during a presentation.

Avoid the blunders by creating content that is relevant and engaging  Deliver the presentation with enthusiasm and incorporating visual aids.  Be aware of the audience's needs and encourage interaction with the audience.

Join me for this week’s podcast on Edutainment, Engagement, and Energy.  You will discover that there is no such thing as a boring topic, only a boring presenter.  Learn how to be more dynamic, charismatic, and engaging for your next presentation.

Do you have charisma? Do you have have what it takes to be successful in life?

Take your free Charisma IQ here.

We all negotiate every day.  Only 10% of business professionals who negotiate every day have taken negotiation training.  The challenge is they estimate this has cost them millions of dollars.  Who is paying for these mistakes?  Usually, the companies that employ them.  Entrepreneurs know this will just cost them income.

Join me for this week’s podcast interview with John Lowry.  We will focus on Negotiation Made Simple.  Discover how to structure a negotiation and what questions to ask before the process begins.  Learn if you should make the first offer and how to deliver that information.
 

For more info about John visit his website here.

Do you have charisma? Do you have have what it takes to be successful in life?

Take your free Charisma IQ here.

So, is that power of charisma good or bad?  I would say is gravity good or bad?  Just like gravity, charisma is neutral.  It is how you use the power that will define you as good or bad.  Some say Adolf Hitler, Charles Manson, Mussolini had charisma.  Sure they did have many of the tools of charisma. 

6 Questions Reveal How Charismatic You Are

There are many cases of someone who had some of the skills of charisma and they used them in an unethical way.  Let’s think about this.  You could probably count more people in history and in your life that had this skill and they used charisma to change your life (in a good way).  So what is the difference?

So how do you master this C-factor?  How do you get that RIZZ and empower others to want to do what you want them do do?  Join me for this week’s podcast on Do You Have The C Factor - chaRIZZma, Charm and Confidence.  Discover the simple things you can do to inspire and motivate others.

We live in a world where people are less trusting, more cynical, and full of skepticism.  Corporate loyalty is a thing of the past.  Belief in government has eroded away.  Everyone around us is confused, overwhelmed, and more difficult to influence and lead.  Now more than ever, charisma is a vital and critical life skill.

 Can charisma be taught? Tests of two interventions.

Restaurant Tap Water Test Joke

The challenge is that some think they have the Rizz (charisma) but don’t.  Just because you can get somebody to do something doesn’t mean you are influential or charismatic.  We know there is a direct correlation between the manager/leader and the employee that dictates the amount of productivity.

What is your RIZZ ranking?  Do you have it?  Can you improve it?  Can you deliver a presentation that inspires and influences?  Join me for this week’s podcast on What Is Your RIZZ (Charisma) Ranking?.  You will discover the secrets of charisma.

WHAT IS YOUR CHARISMA IQ?

CLICK HERE to find out ( FREE )

Do You Attract or Repel Others? It’s Either The Rizz or Fizz.
 
The skill of charisma can propel you into leadership and success.  When someone is charismatic, they can connect, bond, and lead everyone and anyone.  Charisma allows you to be more efficient and effective.  Think about this.  It could be you if others aren’t responding to you or your influence.  Sure we like to say it is them, but when you do not influence others, are empowered by you, or even want to help you – it is you.  Remember:  When a sports team has a losing season or they don’t perform up to expectations, the coach gets fired.

WHAT IS YOUR CHARISMA IQ?

CLICK HERE to find out ( FREE )

Have you ever noticed how some people can lead without effort?  People instantly like them and want to be around them.  Have you seen them enter a room, and everyone notices?  Have you seen people always get what they want, and everyone around them wants to give it to them?  How do they command attention and influence with everyone they meet?  This is the power of charisma, and you will see that charisma can and must be learned.

Rizz is Oxford's word of the year for 2023  

Charisma is the ability to empower and influence others into believing in you, trusting in you, and wanting to be influenced by you.  You inspire them.  You help them see themselves in the future by carrying out your vision.  They are moved and energized by your passion and enthusiasm.  They are magnetized and driven by your charisma.  They are lifted and inspired by your optimism and expectations.  You’re a source of empowerment, encouragement, and inspiration.

Join me for this week’s podcast on Got The Rizz (Power of Charisma).  We will deep dive into what it takes to improve your Rizz Ranking and get that secret ingredient of influence.

TAKE YOUR PERSUASION IQ

When negotiating, you have to be prepared for anything.  You need to know the ins and outs, the wants and needs of both sides.  The more you prepare, the more knowledge you have, and the better deal you will get.

How to Spot a Manipulator in 5 Seconds or Less

Negotiation is part of everyday life.   As they say - You deserve what you negotiate.   The challenge is negotiation has changed.   Many people are using some old-style, outdated, cheesy tactics that need to be retired.

Join me for this week’s podcast  - The Unknown And Forgotten Rules of Negotiation.  We will talk about your blunders and how to fix them to increase your success and influence.

It is a proven fact that millionaires think differently than everybody else. What beliefs are holding you back? 

​Enable your powerful subconscious mind to work for you, not against you.

With these audios, you will be able to achieve all your goals, dreams and desires.

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Knowing when to shut up and stop talking in persuasion is a major blunder.  Are you able to take their temperature, gauge their interest, or respond to their needs?  Are you the data dumper (Vomit) and overwhelming them with too much information?  What signs or signals are you looking for when wrapping it up and asking for their business?

When Is It Time To Shut-Up?

By paying attention to these cues, you can determine exactly when it is time to close the sale or get the yes.  You must continually take their temperature to see where they are in persuasion.  

Join me for this week’s podcast on When Is It Time To Shut Up?  You will discover additional cues and techniques to know when you are done and seal the deal.  I will also talk about ways you can take their temperature and know exactly where they are in the persuasion process.

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You are trying to influence someone to change and improve their life.  It will enhance every aspect of their life, BUT all you get is resistance.  What is going on?  How can you get others to accept worthwhile positive change that will benefit them?

Where does this resistance come from?  Let’s explore this resistance and those common reasons why people may resist positive change.

For more info about John visit his website here.

Want to get others to want to change?  Want to make change stick in your own life?  Change can be easy.  Join me for this week’s podcast on The Science and Mastery of Change – Interview With John Fisher.  Discover the steps to implementing sustaining and long-term change.

Take your FREE PERSUASION IQ Assesment. See where you rank!

CLICK HERE TO SEE WHERE YOU RANK

Influencing and motivating children requires a different set of persuasion tools.  Their brain is not fully developed until they are 25.  This means you have to adapt to their way of thinking and adjust your influence tools to them.

Why Do Teenagers Take More Risks

Want more tips and techniques on How to Persuade Kids, Teenagers, And Those Without Frontal Lobes?  Join me for this week’s podcast, where you will discover the ten specific tools you can use to persuade those younger people, whether it be at work or at home.

 DEAL OF the WEEK: When you can understand how your mind really works you can harness its unlimited power. With these audios, you will be able to achieve all your goals, dreams and desires.

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How do you build value so you don’t have to fight on price?  Only rookies fight on price.  We all know you get what you pay for – so why is everyone fighting on price when only 6 percent of our purchases are based on price?

If they say it is too expensive – you have blown your presentation.  So, how do you create value or demonstrate the benefits of our product or service?  Here are a few ways to get started on your path to sell value, not price.

Do you build the value or vomit the features of your product/service and hope they see the value?  Join me for this week’s podcast on The Value Sale - How to Prove ROI and Win More Deals - Interview With Ian Campbell.  We will discover how to build the value and create an irresistible ROI.  This will make the purchase a no-brainer.    

For more info about Ian visit his website here.

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Why Do 3% Make 97% of The Money?

Warning: Influence University is the most complete and comprehensive course I have ever released. This system is USUALLY reserved for my advanced coaching students. This online University will reveal cutting-edge influence techniques that will increase your income and enable you to persuade on command.

Influence University is the difference between knowing what you want– and getting it, anytime, anyplace, from anybody.   Create unimaginable wealth, transform your career, and close more sales. Influence University is the first and only website to combine scientific research, persuasion software, training videos, downloadable audios, and proven exercises.

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I know you love to use Powerpoint.  Those slides make everything so much easier, and you won’t forget anything.  You don’t need as much preparation time, BUT your audience hates it, and it is not persuasive.

Let’s discuss the top 3 complaints about Powerpoint and how to fix them.

So, Why Did Jeff Bezos Ban Powerpoint From His Meetings? 

Do you want to know more about the science of visuals and how to rock a presentation using PowerPoint and being persuasive? 

Death by PowerPoint

Join me for this week’s podcast on Why Powerpoint Makes Us Stupid And How To Fix It.  You will discover additional tips and techniques to give a persuasive presentation and the comfort of using a slide deck.

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Influence University is the difference between knowing what you want– and getting it, anytime, anyplace, from anybody.   Create unimaginable wealth, transform your career, and close more sales. Influence University is the first and only website to combine scientific research, persuasion software, training videos, downloadable audios, and proven exercises.

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Have you noticed the dramatic changes in presentations, communication, and training?  The focus used to be on education.  The latest research reveals that we need to spend more time grabbing your audience’s attention and maintaining their interest.

Creating and delivering persuasive presentations can be challenging.  Anyone can inform, but is it influential?  Does your message have an impact?  Is it too complicated?  

Join us for this week’s podcast on Quickly Simplify Your Message - Davina Stanley Interview.  Discover how to simplify, improve, and deliver a clear and concise message.

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Influence University is the difference between knowing what you want– and getting it, anytime, anyplace, from anybody.   Create unimaginable wealth, transform your career, and close more sales.

Influence University is the first and only website to combine scientific research, persuasion software, training videos, downloadable audios, and proven exercises.

You will discover life-changing skills.

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Is silence overused and abused?  Yes, but you still need to use.  When it is used in the wrong way or with the wrong person, you can come across as unprofessional and create the wrong type of tension.  The goal of silence is to indicate that you are approaching the end of the negotiation, and the silence is the signal to make a decision. Listen for a few keys to help you use (not misuse) silence to seal the deal.

The 5 Core Skills Of Hostage Negotiators

Want to know more about silence and other negotiation tools?  Join me for this week’s podcast on Using Hostage Negotiation Skills In Business.  I will reveal the tools hostage negotiators use that you can use in business negotiations.  These techniques will enable you to close more deals and win more negotiations.

Influence University is the first and only website to combine scientific research, persuasion software, training videos, downloadable audios, and proven exercises.

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The thought of using the "dumb is smart" technique in persuasion and sales may seem counterintuitive because your prospect wants to deal with the expert.  This strategy has two parts.  This is the ability to simplify your message and simplify your presence.  Sometimes, your presence with a prospect can be too complicated or arrogant. 

Believe your own lies

Join me for this week’s podcast on Dumb Is More Persuasive Than Smart - Dumb Is Smart.  We will explore how to use this technique to bond with your prospects.  You will discover certain things you are doing that repel your potential customers because they feel you don’t understand them or your message is too complicated.

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With MY Millionaire Psychology program you will be able to:

• ​Understand how your mind really works and harness the incredible power  

• ​Enable your powerful subconscious mind to work for you, not against you 

• ​ Overcome your natural skepticism and hurdle obstacles on your way to success

• ​  Discover and achieve your true potential 

• ​ Redirect your thoughts to help you win the game of life 

• ​ Free yourself from false ideas about your relationship with money 

• ​ Develop an irresistible attraction to wealth and success

• ​An easy formula to get yourself to do things you want to do 

• ​Power tools of millionaires:  Wealth is an open book test  

• ​How life alignment can harness your ability to succeed exponentially

   

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DEAL OF the WEEK:

When you can understand how your mind really works you can harness its unlimited power. With these audios, you will be able to achieve all your goals, dreams and desires.

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Influential individuals have the ability to understand nonverbal cues. By learning to read body language, you can gain insights and adjust your approach accordingly. Look for clusters of these nonverbal signals, as one alone may not provide a complete picture.

8 Ways To Identify A Liar

Why do people lie?  Want to know how to spot a liar?  Would it be beneficial to be able to detect deception? 

Discover additional ways to spot deception and leverage it during the persuasion process. 

Join me for this week’s podcast -  How to Leverage The Liar - Detecting The Lie And Dealing With Deception.

It is a proven fact that millionaires think differently than everybody else.

What beliefs are holding you back?

If you have always wanted to be wealthy and wondering what was taking so long, you need these audios. 

When you can understand how your mind really works you can harness its unlimited power.

CLAIM YOUR OFFER OF THE WEEK - MILLIONAIRE PSYCHOLOGY

Join me for this week’s podcast on How To Influence As The Underdog (Dark Horse) - The David And Goliath Effect. I will explain the David and Goliath Effect and how to leverage it to persuade with power.  I will explain additional techniques on how to use these concepts to get more support and increase your sales.

Coffee Cup Test

Charismatic individuals and psychopaths have mastered the ability to influence others.  Both have the tools and traits to get others to see their point of view.

 10 insights into the mystery of charisma

The Quality That Makes Some Psychopaths So Successful

 Those are the similarities, but there are also many differences.  Join me for this week’s podcast: Are You Charismatic Or A Psychopath? 

You will discover the differences Between Charisma and Psychopaths.  We will also discuss how to know someone is a psychopath.  You will be surprised many CEO’s, and your favorite politicians are considered Psychopaths.  

Charisma is the 20% that gives you 80% of your results. Charisma is the skill that will give you the quickest return on your time and dramatically increase your success and income.

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Why do people tend to resist you?  For some reason, the moment they sense you are trying to sell them or persuade them to do something – they go in the opposite direction.

So why are you getting resistance?  Are you causing it or is in coming from your prospect?  Join me for this week’s podcast on Selling through Resistance and Stigma - Interview With Franco Perez.  You will discover how to deal with resistance, stigmas, objections, and the new form of communication.

For more info about Franko visit his website here.

Studies show how people use, react to, configure, and occupy the space around them.  We all want our own space and feel uncomfortable when people violate our personal territory.  While it may sound overly obvious, research shows that many persuaders get too familiar too fast.  Disrespect for your audience’s personal space—especially when you are first meeting them – you can’t build rapport and cause resistance.

Many persuaders don’t know they are violating their audience’s space. They may think, for example, that by reaching out and touching their audience members on the arm, they will be seen as warm and friendly.  This can turn off and repel your prospect.

Bad Habits That Make You Less Attractive

Close talker Seinfeld

Join me for this week’s podcast on Personal Space, Proxemics and Violation of Boundaries.  You will discover how you are violating other people’s space and boundaries.  Find out your prospect's top complaints against you and how to easily fix them.

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Selling is changing every day.  This is due to advancements in technology, shifts in consumer trust, and evolving markets.

You speaks to me - Effects of generic-you in creating resonance between people and ideas

Join me for this week’s podcast on The Trifecta (3 Traits) of a Perfect Sales Person.  Now you know what has changed in the sales world – Discover the 3 traits and characteristics of a perfect salesperson.  Find out the key area you can develop to change your sales success.

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The Mum Effect refers to the phenomenon where individuals in a group or crowd are less likely to help a person in need when other people are present. This happens because individuals assume that someone else will take action, leading them to do nothing.  The Mum Effect also occurs when you have food in your teeth or your zipper is down, and no one tells you.

Praise for intelligence can undermine children's motivation and performance.

How do you influence others to help you without getting stuck with the Mum effect?  Especially when you need their support?  Join me for this week’s podcast on The MUM effect – Why People Don’t Tell You If You Have Food In Your Teeth Or Your Zipper Is Down.  Discover how to use these tools to your advantage and get others to open up and not get stuck on MUM (or saying nothing).

DEAL OF the WEEK:

When you can understand how your mind really works you can harness its unlimited power. With these audios, you will be able to achieve all your goals, dreams and desires.

Get Millionaire Psychology Now

$69   NOW ONLY $27 for a limited time only

Adapting your selling approach to customers who are high in Influencer (DISC) and have an Expressive type personality can be beneficial in building trust and increasing your chances of persuasion and influence.  How do you know if a person is this personality type, and how do you adapt your persuasion?

Baseball reveals that specialists excel after leaving comfort zones

Constantly adjust your persuasion approach based on your prospect's style and needs. This will increase your chances of influence.  Want to discover how to read, understand and adapt to this personality?  I take a deep dive into how this personality thinks, makes decisions, and needs to be persuaded. 

Join me for this week’s podcast on How Do You Persuade And Sell That Influencer, Energetic, Spirited, Expressive, Yellow Type Personality?

With MY Millionaire Psychology program you will be able to:

• ​Understand how your mind really works and harness the incredible power  

• ​Enable your powerful subconscious mind to work for you, not against you 

• ​ Overcome your natural skepticism and hurdle obstacles on your way to success

• ​  Discover and achieve your true potential 

• ​ Redirect your thoughts to help you win the game of life 

• ​ Free yourself from false ideas about your relationship with money 

• ​ Develop an irresistible attraction to wealth and success

• ​An easy formula to get yourself to do things you want to do 

• ​Power tools of millionaires:  Wealth is an open book test  

• ​How life alignment can harness your ability to succeed exponentially

   

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Adapting your selling approach to customers who are high in Steadiness (DISC) and have a C-type personality can be beneficial in building trust and increasing your chances of persuasion and influence.  How do you know if a person is this personality type and how do you adapt your persuasion?

The unconscious mind can detect a liar–even when the conscious mind fails

Always adjust your persuasion approach based on your prospect's specific preferences and needs. This will increase your chances of influence.  Want to discover how to read, understand and adapt to this personality?  I take a deep dive into how this personality thinks, makes decisions, and needs to be persuaded.  Join me for this week’s podcast on How Do You Persuade And Sell That Harmonious, Steadiness, Relater, Type Personality.

Take a quick Presentation IQ assessment.  Let’s identify how to take your presentation and influence skills to the next level.  You will also receive my Perfect Persuasion Presentation template and video training for helping out with my research.

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Adapting your selling approach to customers who are high in Dominant (DISC) and have a Red (Color Code) personality can be beneficial in building trust and increasing your chances of influence.  How do you know if a person is this type of personality?

How to make self-affirmation work, based on science

Always adjust your persuasion approach based on your prospect's specific preferences and needs. This will increase your chances of influence.  Want to discover how to read, understand and adapt to this personality?  I take a deep dive into how this personality thinks, makes decisions, and needs to be persuaded. 

Join me for this week’s podcast on How Do You Persuade And Sell That Red, Dominant, Driver, Direct, And Assertive Type Personality.

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Master All Of Those Subconscious Triggers, Imagine If You Could Persuade Anyone, Anytime, Anywhere!

Visualize Your Own Personal Bottle of Persuasion Spray

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Adapting your selling approach to customers who are high in Conscientiousness (DISC) and have a white (Color Code) personality can be beneficial in building trust and increasing your chances of influence.  How do you know if a person is this type of personality?

The Psychological Study of Smiling

Always adjust your persuasion approach based on your prospect's specific preferences and needs. This will increase your chance of influence.  Want to discover how to read, understand and adapt to this personality?  I take a deep dive into how this personality thinks, makes decisions, and needs to be persuaded.  

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Master All Of Those Subconscious Triggers

Imagine If You Could Persuade Anyone, Anytime, Anywhere! Visualize Your Own Personal Bottle of Persuasion Spray

Click Here to Persuade With Charisma

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We already know you should adjust your influence and persuade people how they want to be persuaded.  This is true for personality, culture, and especially age.  So, do you know how to adapt to Baby Boomers, Generation X, Millennials, and Generation Z?   Here is a quick reference guide of what to adjust for each generation.

Cutting back on social media reduces anxiety, depression, loneliness

Generational Differences in Workforce

This is just the tip of the iceberg on how to adapt and persuade each generation.  It is essential to understand the why of each generation, how they think, and the do’s and don’ts of the influence process for each target audience.  Join me for this week’s podcast on How Do You Sell And Adapt To Baby Boomers, Gen X, Millennials, And Gen Z? and you will discover exactly how to understand each generation and how to adapt to each generation.

PS  -  90% Off (Only $37)

111 Sales Hacks Video Training

Special Of The Week – Beta Special - 90% Off

Master All Of Those Subconscious Triggers

Imagine If You Could Persuade Anyone, Anytime, Anywhere! Visualize Your Own Personal Bottle of Persuasion Spray

Click Here to Persuade With Charisma

 More Info                Buy Now

Overcoming the fear of failure is essential to unlocking one's potential for success.  Understanding your EQ, anxiety, fear, and just getting stuck on your way to success.  Join me for this week’s podcast on ­­­­­­­­­­­­­­­­­­­ Get Unstuck – How To Eliminate Fear, Anxiety, Worry In Your Life.  I will interview a Psychologist on the skills needed to take your life and success to the next level.

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Influence University is the difference between knowing what you want– and getting it, anytime, anyplace, from anybody.Create unimaginable wealth, transform your career, and close more sales. Influence University is the first and only website to combine scientific research, persuasion software, training videos, downloadable audios, and proven exercises.

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You find yourself in a tense team meeting, striving to defend your stance on a significant project, but you begin to sense that you're losing ground.  Your volume escalates, and you interrupt one of your colleagues to correct their perspective.

Your Brain Is Hooked on Being Right

How do we use brain chemicals to change minds?  Join me for this week’s podcast on Brain Chemicals That Help/Hurt Influence - Cortisol, Oxytocin, Dopamine, And Serotonin.  I will reveal how to use these different brain chemicals to help you persuade and influence.  You need to know some drawbacks before triggering this feeling/chemical in your prospect.  Discover more persuasion tools for your influence toolbox.

P.S. 
Lifetime membership to Gold Influence University

65% off your membership

Influence University is the difference between knowing what you want– and getting it, anytime, anyplace, from anybody.Create unimaginable wealth, transform your career, and close more sales. Influence University is the first and only website to combine scientific research, persuasion software, training videos, downloadable audios, and proven exercises.

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While it is essential to maintain ethical practices in persuasion, it's important to be aware of common deceptive techniques that some salespeople may employ. Understanding these tactics can help you recognize them and avoid falling victim to them. They are here to understand how they are used and not to use them. 

On being happy and gullible: Mood effects on skepticism and the detection of deception

Want to know more about these tactics?   Where are people crossing the line between persuasion and manipulation?  Discover the correct way to refute these tactics.  Join me for this week’s podcast on Top Deception And Dishonesty Tactics.  

P.S. 
Lifetime membership to Gold Influence University

65% off your membership

Influence University is the difference between knowing what you want– and getting it, anytime, anyplace, from anybody.Create unimaginable wealth, transform your career, and close more sales. Influence University is the first and only website to combine scientific research, persuasion software, training videos, downloadable audios, and proven exercises.

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Imagine a life where fear has no power over you. A life where you confront your fears head-on, just like the most successful individuals. It all starts with a crucial realization: unless you face your fears, how can you ever overcome them?

Let’s talk about where negotiation fits into the world of persuasion and the difference between the two. Persuasion occurs when your ideas are so convincing that the other party adopts your viewpoint. With persuasion, there is no compromising as there is in negotiation. 

Negotiation, on the other hand, is a process of give and take. It’s overcoming objections on both sides of an issue and ultimately reaching some common ground.

The challenge for most people during a negotiation is what they are doing wrong vs what they are doing right.  These mistakes create others to either withdrawal or retaliate in the negotiation process.  Are you committing any of these negotiation blunders?

Join me for this week’s episode on The Key Factors (And Mistakes) Of A Successful Negotiation.   You will discover the keys to success in any negotiation.  Take a deeper dive into those negotiation mistakes and know when to persuade and when to influence.

P.S. 
Lifetime membership to Gold Influence University

65% off your membership

Influence University is the difference between knowing what you want– and getting it, anytime, anyplace, from anybody.Create unimaginable wealth, transform your career, and close more sales. Influence University is the first and only website to combine scientific research, persuasion software, training videos, downloadable audios, and proven exercises.

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It’s the old “80/20 Rule.”  The most highly successful people expend 20 percent of the effort and get 80 percent of the results, while the less effective folks put out 80 percent of the effort only to get 20 percent.

Sound unfair?  Let me give you a tip for entering the world of 20 percent work/80 percent results.  Great persuaders understand that time is more important than money.   They are fanatically aware that while we can accumulate money, we cannot accumulate time.

How Do You Use Your Limited Time & Brain Cycles

How Not Using Keyboard Shortcuts Makes You Lose 64 Hours Every Year

Want that extra hour a day?  Discover on time management hack that can save you over 60 hours a year.  Join me for this week’s podcast on 4 Time Management And Productivity Hacks – How To Gain an extra hour a day.  These 4 hours can dramatically change your productivity, and you can accomplish more in less time.

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Lifetime membership to Gold Influence University

65% off your membership

Influence University is the difference between knowing what you want– and getting it, anytime, anyplace, from anybody.Create unimaginable wealth, transform your career, and close more sales. Influence University is the first and only website to combine scientific research, persuasion software, training videos, downloadable audios, and proven exercises.

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Are you tired of feeling like your success is just out of reach?  It's time to unlock your full potential with the power of charisma!  Charisma isn't just a trait that a lucky few are born with - it's a skill that can be learned and mastered by anyone.  YES, anyone.

Charismatic Leadership

16 Compliments You Didn’t Realize Are Actually Pretty Insulting

Revenue AI and Sales Trends

Want to become more charismatic?  Want to know the formula for instant influence?  There are significant benefits to becoming more charismatic, but there is also a negative side to the tool of influence.  Join me for this week’s podcast on Weighing the Pros and Cons of Charisma and using Insulting Compliments.  You will discover the keys, tools, traits, and shortcomings of using the technique of charisma.   

P.S. 
Lifetime membership to Gold Influence University

65% off your membership

Influence University is the difference between knowing what you want– and getting it, anytime, anyplace, from anybody.Create unimaginable wealth, transform your career, and close more sales. Influence University is the first and only website to combine scientific research, persuasion software, training videos, downloadable audios, and proven exercises.

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AI has the potential to revolutionize the sales process and provide numerous benefits to salespeople.

By leveraging AI tools to automate routine tasks, analyze data, and provide personalized messaging, salespeople can increase efficiency, improve customer service, and ultimately close more deals. However, it's important to note that AI should be used in conjunction with human expertise and judgment, not as a replacement for it.

How to Respond to Rude or Inappropriate Remarks

Pause……

How crazy is it that the above text is written with Artificial Intelligence or ChatGPT.  This can be a game changer for you in the world of sales and influence.  BUT there are some negative consequences to using AI in the persuasion process.  Join me for this week’s podcast on How AI (Artificial Intelligence) And ChatGBT Will Help/Hurt Sales And Persuasion.  I will take a deep dive into the good, the bad, and the ugly of using AI.

P.S. 
Lifetime membership to Gold Influence University

65% off your membership

Influence University is the difference between knowing what you want– and getting it, anytime, anyplace, from anybody.Create unimaginable wealth, transform your career, and close more sales. Influence University is the first and only website to combine scientific research, persuasion software, training videos, downloadable audios, and proven exercises.

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Have you ever found yourself scrolling through your social media feed, only to be captivated by a clickbait headline?  You're not alone.  Clickbait is here to stay. There's a scientific reason why you can't resist clicking on that link.

We don't want to miss out on anything we could own.  We want to get around any restrictions placed upon us. We feel uptight and want our freedom back. This causes tension and unrest. The Law of Scarcity not only pertains to physical products, but also to time, information, price, and knowledge. 

10 Clickbait Examples That Will Make You Cringe

How Does Clickbait Work?

To increase your persuasion, you need to improve your clickbaitness or scarcity.  Get people to beg you to purchase your product or want to be convinced. 

Join me for this week’s podcast on Clickbait Your Way To Influence.  Discover ways to use clickbait ethically to increase your ability to persuade and influence.

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Lifetime membership to Gold Influence University

65% off your membership

Influence University is the difference between knowing what you want– and getting it, anytime, anyplace, from anybody.Create unimaginable wealth, transform your career, and close more sales. Influence University is the first and only website to combine scientific research, persuasion software, training videos, downloadable audios, and proven exercises.

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Have you ever met someone utterly clueless about their incompetence?  Or worse, have you ever worked with someone who thinks they're a genius but can't seem to get anything right?  If so, you may have encountered the Dunning-Kruger effect, a cognitive bias that causes people to overestimate their abilities and underestimate their weaknesses.

We Are All Confident Idiots

Dunning–Kruger effect

Join me for this week’s podcast on Do You Work With A Confident Idiot?  How To Persuade Through The Dunning–Kruger Effect.  I will explain how to identify, deal with, and persuade the person with it.  The tools needed to persuade this person with the illusion of confidence will surprise you.

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What's Your Presentation IQ?

The challenge is the phone sales call is slowly eroding away.  We usually have to use other forms of contact.  Where should you start?  What has the biggest persuasion impact?  Should you use email, text, phone, or face-to-face?  The answers are here.  Join me for this week’s podcast on  How To Lead, Persuade And Sell In A Hybrid Digital Changing World.  You will discover how to leverage each form of contact and when each one should be used during persuasion.

Based on over 20 years of study, research, and experience in the field, my findings astound even me.  People aren't won over by tactics and gimmicks.  In fact, they 're are tired of them.  A New York Times poll found that 56 percent of respondents felt you can't be too careful in dealing with most salespeople, and 34 percent said most people would try to take advantage of you if they got the chance.  When asked what they thought about persuaders, only 32 percent of respondents said, "I have a positive attitude toward salespeople."

How to Deal With Annoying or Frustrating Salespeople

So…. Are you an irritable, annoying pest or a welcomed guest?  I’ll bet you have a little bit of both in you.  There are things you are doing that attract prospects and things you are doing that repel your prospects.  Join me for this week’s podcast, Are You That Annoying, Frustrating, Irritating Salesperson?  The Science And Solutions.  Discover the traits of frustrating salespeople and learn how to implement the techniques that help you close the deal.

OFFER OF WEEK

Stories are powerful tools for persuaders. Compelling storytelling automatically creates attention and involvement with your audience. We can all think of a time when we were in an audience and not paying attention to the speaker. We were off in our own world when we suddenly perked up and started to listen because the speaker had begun to tell a story. We sat up, listened attentively, noted what was being said, and wanted to know what would happen next.

OFFER OF WEEK 

Moods, hunger and emotion can affect our thinking, judgment, and willingness to say yes. When the person you are trying to persuade is in a good mood or feeling a positive emotion, they are more likely to accept your offer.  The opposite is also true.  If they're not in a good mood or feeling a negative emotion, chances are much higher they will say no.  A good state is a huge advantage to you when it comes to persuasion.  Great persuaders create the right state.

13 Amazing Facts About Costco's Rotisserie Chicken

How to Be a Less Hangry Person

Here’s Why You Get Hangry, According to Science

So how do you get your prospect into a better state?  How do you get yourself in the right mood or state before you attempt to influence?  What about those negative emotions or dealing with those that suffer from Hanger?  Join me for this week’s podcast on How To Persuade, Understand, And Sell A Hangry, Mean Person.  We will discover the techniques to understand and flex your EQ to persuade with power.

What is the question you need to ask yourself?  Is now the time?  Are you done with mediocrity?  Is this your year?  If the answer is yes, things will start to change and improve for you.  If your answer was, hopefully, that would be nice, or maybe then we need to back up and look at your why. 

I spent 5 years interviewing 233 millionaires—here are the 6 habits that made them ultra wealthy

The goal is to understand how much potential we have.  It's been said how tall will a tree grow? And the answer is “as tall as it can.” That is so important for us to understand in today's world.  I have college students that say, “What's the least amount I can do to get a B in your class?” Or people on their jobs, what’s the least amount I can do to keep from getting fired?  That doesn’t increase happiness, and that doesn’t equal success.   How successful should you be – as successful as you can?

Want to be more successful?  Want to be a millionaire?  Join me for this weeks podcast on The Proven Simple Habits And Behaviors Of Millionaires.  You will discover that the formula is quite simple.  You just have to start thinking and acting like a millionaire.  I will reveal the tools and techniques of the super-successful.

FOMO or the fear of missing out, is human nature 101.  When anyone feels their freedom to act or choose is restricted, they will attempt to restore it.  With this restriction or fear, we are psychologically driven to latch on to something we fear will be restricted even more.  Suddenly, that restricted item or information is even more important to us.

Can you judge trustworthiness based on looks -  Rice research says no

Join me for this week’s podcast on FOMO vs Trust -  10 Ways To Create Instant Action.  We will explore ways FOMO does work and when it doesn’t.  Also I will reveal the 10 (or more) ways to get someone to act, make a decision or instantly do what you want them to do.

We think we are logical creatures, but most of the time, we don't know why we do what we do. The majority of influence involves a subconscious trigger. This tendency means that inclinations like "It just feels right," "I trust this person," or "I don't like this person" are all based on unconscious emotional reactions.

Conscious and Unconscious Thought Processes

So how should you sell the brain?  How can you understand what is happening in the unconscious mind?  Can you leverage this knowledge to persuade on command?  Join me for this week’s podcast on Brain Selling - How Current Brain Research Empowers You To Influence The Subconscious Mind’.  You will discover how to use the latest science to influence under the radar.

INFLUENCE UNIVERSITY GOLD More Info.   Buy Now

Sales professionals use words carefully. They know that one wrong word can send their prospect's mind somewhere else and lose them the sale.  Some examples of language that salespeople use to help diffuse a potentially tense situation.

Words also have a strong bearing on how we remember certain details. In one study, subjects were asked if they had headaches "frequently" or "occasionally." Those interviewed with the word "frequently" reported 2.2 headaches per week, while those interviewed with the word "occasionally" reported only 0.7 per week.

What are other subconscious triggers?  What is happening with your brain?   How can you use these triggers to become more persuasive?  Join me for this week’s podcast on The Iceberg Of Influence - Those Hidden Persuasion Subconscious Triggers.

Having courage (or being brave) does not mean you don’t feel fear.  It means you have the heart and emotional stability to face the fear and do what’s needed anyway.  This is a process of learning about yourself—who you are and what you are able to do.  Identifying your weaknesses, changing your habits, and fixing your attitude all require personal bravery. Courage is about helping yourself and helping other people become better, knowing as you grow and help others develop that you could be subject to criticism.

Laws of Charisma-Geeky Article

Join me for this week’s podcast on The Keys to Instant Courage - Fortune Favors The Bold (Brave).  I will use the acronym B.O.L.D. to define courage.  You will discover how to be more persistent, stand up for your beliefs, and have more confidence in everything you do.  If you don’t feel confident, your prospect won’t feel confident doing business with you.

Trust is critical in persuasion. Unfortunately, we live in a day and age when people are more skeptical and mistrustful than ever.  Twenty years ago, the mindset was: “I trust you; give me a reason not to.”  Now the mindset is: “I don’t trust you; give me a reason why I should.” Trust is at an all-time low and still falling.

Global Trustworthiness Index 2022.

The Most And Least Trusted Professions In America

Lawyers per Capita by Country 2023

Trust is also magnified or diminished based on your occupation or profession. For example, medical professionals enjoy higher trust levels than lawyers do. An individual’s general trust of a certain industry or profession is dictated not only by experience, but also mainly by rumor and reputation (especially if they have had no direct experience with that industry).  All things being equal, people will do business with and refer to those people they know, like, and trust.

 Join me for this week’s podcast on World Trust trends and Tools.  I will give you the numbers from around the world about who has instant high trust and automatic low trust.  Once you discover where you rate, I will give you some tools to help build trust or the glue to the persuasion process.

These skills are essential in persuasion and leadership.  What about managers and politicians?  Are they leaders?  Do people trust them?  Probably not.  What needs to change?  Join me for this week’s podcast on Why Politicians Are Not Leaders And Have Low Trust. 

Why Democracy Produces Incompetent Leaders – And How to Fix it

Discover how to adjust your influence/leadership style.  Find out if you are a true leader or one of those politicians/managers.  Let’s become true charismatic leaders.

We were taught through the years that closing skills were all you needed to persuade and sell. You had to learn more closing skills if you did not sell enough people.  Nowadays, sure, it's nice to have a few closing skills in your persuasion toolbox, but shouldn't you spend more time opening up your audience before you even think about closing a deal with them?  

24 Sales Mistakes to Avoid in 2022 (and Beyond)

When closing skills are used at the wrong time, in the wrong place, or with the wrong person, another brick is added to the wall of resistance.  When people sense that they are about to be hit with a hard close, the wall increases in thickness and strength.

What other mistakes are you making in the persuasion/sales process?  What do you need to fix for 2023?  Join me for this week’s podcast on Top Sales And Persuasion Mistakes To Fix This Year.  Learn what you need to do to get better skills to persuade with power in 2023.

"Door-in-the-face" is one of the most common techniques for implementing the Law of Contrast. An initially large and almost unreasonable request is made, likely to be declined—hence the "door slammed-in-the-face" as the prospect rejects the proposal.  Then a second smaller and more reasonable request is made.  People accept the second request more readily than if they'd just been asked outright because the contrast between the two requests makes the second one seems so much better.

Does the Door-in-the-Face Technique Really Work?

Want to know more about how to use Door-in-the-Face?  You can also discover when DITF will backfire on you.  Find out the do’s and don’ts of this great persuasion technique.  Join me for this week’s podcast on DITF – When, How, Can It Backfire (Door In The Face Technique)

During each persuasive encounter, you must be careful with what gestures you use and don’t use.  Your gestures can attract your prospect and build trust or repel them and trigger distrust.  When you are aware of your body language, you can synchronize your nonverbals to create instant likeability and rapport.  You can create positive subconscious triggers.  If you don’t have to understand these nonverbals, you could come across as lying or nervous. 

Masks can put cognitive performance in check

Are you unknowingly doing some of these gestures and triggering distrust?  These are just a few of the things you are doing that could hurt your ability to influence.  Join me for this week’s podcast on Negotiation - Deception and Dirty Mind Tricks #2.  I will reveal the why, what to look for, and how to deal with deception.

What dirty mind games do people play during negotiation and persuasion?  What do they use to intimidate or change your perception of reality?  They tactics are not to use but help you be aware of when someone is trying to use these dark tricks to get their way.

Psychological Power is people's ability to influence you while disguising their true intentions. People who are adept at using Psychological Power seek to alter another individual’s perceptions. 

10 Moves to Reduce Deceptive Tactics in Negotiation

Join me for this week’s podcast on Negotiation - Deception and Dirty Mind Tricks #1.  I will detail many of these dirty tricks and why people still use them.  We will also talk about some solutions to each one of these tactics.

What does it take to persuade with power in any encounter? Think about it. When was the last time you didn't get something you wanted?  What happened? Did you fail to get your point across? Were you persuaded by someone else? Our understanding of persuasion and influence has changed dramatically.  In the past, we did not know or care how consumers thought or what prompted them to buy or take action.

The challenge is that many of persuasion rules and sales are changing fast.  What worked a few years ago – no longer work.  You must be aware of adjusting your persuasion and sales techniques to the new world of influence.

16 Latest Sales Trends & Forecasts for 2023

Join me for this week’s podcast on Surprising Sales and Persuasion Trends.  You will discover what has changed and how to adjust for the future.  Where does technology fit in?  Join me to get the tools and techniques to understand the game of sales

The mental trigger of potential loss causes such great anxiety in people that they act to prevent the loss—even though they might not be completely interested in the product itself. Imagine making a decision where you have all week to make up your mind, and you have the reassurance that when you return tomorrow, the item will still be available at the same good price. You could take days, weeks, or months to make that decision.

How do you create legitimate scarcity?  How do you make them feel it is urgent to make a decision ASAP?  How does this affect the human brain.  Join me for this week’s podcast interview with Mindy Weinstein.  We will discuss How To Create Legitimate Scarcity And Urgency To Increase Buying Desire.

For more info about Mindy and her work, visit her website here.

Humor can be a powerful tool to create rapport. Humor makes the persuader seem more friendly and accepting. Humor helps gain attention, enables you to create rapport, and makes your message more memorable. It can relieve tension, enhance relationships, and motivate people.  Appropriate use of humor increases trust in your audience.

Another aspect of humor is the smile.  A smile is free, generates a great first impression, and shows happiness, acceptance, and confidence. Your smile shows you are pleased to be where you are, or you are happy to meet this person. As a result, they become more interested in meeting you. Smiling also conveys a feeling of acceptance, which makes your listener more trusting of you. It has been shown that sales representatives who smiled during the sales process increased their success rate by 20 percent. However, as with traditional humor, use a smile appropriately.

Global collaboration led by Stanford researcher shows that a posed smile can improve your mood

Does a fake smile work?  Can a smile backfire?  Can humor hurt influence?  The answer is both to all of these questions.  Join me for this week’s podcast on How A Smile (Certain Ones) And Humor (Targeted) Increases Likeability And Influence.

The Law of Verbal Packaging states that the more skillful a person is in the use of language, the more persuasive they will be. People are persuaded by us based on the words we use. Words affect our perceptions, attitudes, beliefs, and emotions. The words we use in persuasion make all the difference in the world. Language misused will trigger the wrong response and decrease your ability to persuade.  

‘Annoying’ people say these 75 things, according to Reddit users

I take a deeper dive in this week’s podcast with all those words you are using that repel people and cause a bad association triggers.  The votes are in, and I am going to say you are guilty.  You will be surprised by the top picks.  This week’s podcast is Top Words You Are Using That Repel, Offend And Annoy.

Have you heard about foot-in-the-door" (FITD),  or the "sequential request theory? Basically, it is a means of using a person's self-perception to motivate them to take a desired action  When an individual complies the first time, they perceive themselves to be helpful.  If they are asked to comply a second time in an even greater way, they are more likely to consent.  The key to using FITD is getting the person to initially agree to a small request.

Join me for this week’s podcast on Triggering The Right Response: Yes vs No.  How do you use FITD?  Do you know when to get the yes, the no, and maybe?  You will discover how to be more influential by triggering the right responses.  Even find out how to turn a no into a yes.

You could have the greatest product in the world, but if there is no trust, there is no sale. Trust can be ambiguous, but certain things are pretty clear: 1) You can’t get others to trust you unless you first trust yourself; and 2) your message will not be convincing to others unless it’s convincing to you.

Whenever someone tries to influence us, in our minds, we ask ourselves, “Can I trust this person? Do I believe him? Is she concerned about me?” We are less likely to be influenced if we sense that the person trying to persuade us is driven solely by self-interest.

Trust is the glue that holds the entire persuasion process together. Trust is created when you put your audience’s interests and wants before your own. Research shows that, deep down, people want to trust others.

Gaining and keeping trust for both the short and long term is vital to your success as a persuader.  Do people trust you?  Are you sure?  What is the one element of trust that most people don’t have on their radar?  How to you create that instant trust from your prospect? 

Join me for this week’s podcast on Increase Trust -  How Will Power Affects Character.  Discover your missing element for massive trust.

Not only do charismatics use your gestures in the right way, they also have the ability to read and interpret nonverbal gestures.  You can read people like a book and obtain the knowledge you need to adjust yourself and your presentation based on what body language you are reading.  When you can read and be aware of your body language, you can synchronize your nonverbals to create instant likeability and rapport.  You can create positive subconscious triggers.  If you don’t have control of your nonverbals, you could come across as flustered, nervous, or out of control. 

Jobs That Need Peop le Skills Are The Most Recession Proof

Be more aware of your body movements and nonverbal behavior.  Sure it takes some effort, but the rewards will last a lifetime.  Join me for this week’s podcast on How to Instantly Connect With Anyone:  Your First Impression – Rapport or Repel?  I will go through each body part and non-verbal so you can identify in others (and yourself) how to instantly connect with people or cause resistance.

What makes someone successful? Why do some people achieve wealth while others don't? How can we predict who will make it big, who will barely make ends meet, and who will fail? How do we quantify the characteristics of highly successful people?

Emotional Intelligence Has 12 Elements. Which Do You Need to Work On?

Given that increasing your EQ is critical for your success, you need to master this skill.  Influence is on1 of the 12 areas of Emotional Intelligence.  Join me for this week’s podcast on Fine Tune Your EQ or Emotional Intelligence.  You will discover the areas that are critical for your ability to master your own emotions and reading/adapting to the emotions of others.

Imagine that there is a giant rubber band inside of you. When dissonance is present, the rubber band begins to stretch. As long as the dissonance exists, the band stretches tighter and tighter. You've got to take action before it reaches a breaking point and snaps. The motivation to reduce the tension is what causes us to change; we will do everything in our power to get back in mental balance.

Sleepless And Selfish: Lack Of Sleep Makes Us Less Generous

We like to feel a level of consistency in our day-to-day actions and interactions.  This harmony is the glue that holds everything together and helps us cope with the world and all the decisions we have to make. Dissonance causes us to distort our memories or remember what we want to see or how we want it to happen.  This blurs reality and allows us to cover our mistakes.

Do you want your persuasion to stick?   Do you want your sales never to have buyer’s remorse?  What causes that dissonance or regret for saying yes?   Join me for this week’s podcast on Saving the Sale: Refunds, Regret, And Remorse.  You will discover the techniques used to get those sales to stick.  

Let’s talk about where negotiation fits into the world of persuasion and the difference between the two.  Persuasion occurs when your ideas are so convincing that the other party adopts your point of view.  With persuasion, there is no compromising as there is in negotiation.

While persuasion is the ultimate ideal, anytime any one of us presents our ideas, the other party is often equally committed to their convictions, thus making negotiation the next best path.  When we hear the word “negotiation,” we often think of a complex deal in the business world.  However, in reality, all of us are involved in multiple negotiation processes every day.

10 Hard Bargaining Negotiation Skills

What about negotiating a raise?  What if your boss is going to use those hardball negation tactics?   What do you do?  Join me for this week’s podcast Negotiating A Raise – Mistakes To Avoid.  I will focus on which tools work best, which techniques to avoid, and how to deal with those difficult mean tactics of the other side.

Moods affect our thinking, judgment, and willingness to say yes. When the person you are trying to persuade is in a good mood, they are more likely to accept your offer. The opposite is also true. If they're not in a good mood, chances are much higher they won't bite. This is a massive advantage to you when it comes to persuasion. Great persuaders create the right mood.

Leading with Humor

Using humor is the fastest way to get someone in the right state.  Yes it works and yes, you can get better?   Do you get people to laugh?  How about a smile?  Join me on this week’s podcast on How Humor, Happiness, And Mood Increase Sales.  Discover how to use appropriate humor to get your prospect in the right state and easier to influence.

Do you know how long waiting times affect persuasion? Do they bave a negative or positive influence? Listen now to see how waiting is either helping or hurting your persuasion.

Psychology of Waiting Lines

Starbucks still has a problem with long lines

Long Waiting Times Cost You Sales

Many times, when we are trying to be persuasive, we want to highlight all the perks and plusses. It's only natural. Wouldn't helping someone see the potential gains of your product or service be a good thing? Yes, but here is the issue: Your audience will buy for their own reasons and only their reasons.

How managers can spark, not squelch, our motivation

They don't care about why you like the product or service. They don't care how much you know about it—don’t bury them in detail. The more you spout off about features, the more your audience mentally checks out.

Do you think people are trying to flatter you into submission?  Are they using manipulation tactics and want to know how to resist.  Are you seeing signs of gaslighting and feel like they want to take advantage of you?   Let me give you the answers. 

How to Spot Manipulation Tactics, gaslighting, coercion

Join me for this week’s podcast on Resisting Manipulation And GasLighting – The Dark Side of Influence

A poll with your prospects found that Trust is at an all-time low.  Their default setting is not to trust you.  In fact, only 12 percent of the prospects trusted their persuaders, while 88 percent of the persuaders felt they had established trust with their audience.  Wow, what a disconnect.

It’s harder to gain credibility nowadays than in the past.

Are you good at what you do? Bragging about it could make people trust you less

Are you credibile?  Are you sure?  You say yes, and your prospects say no.  What are you doing that destroys your credibility?  The answers and science surprised me and will surprise you. 

Join me for this week's webinar on How Being Too Qualified Hurts Trust.