Maximize Your Influence

Are Your Authentic and Congruent Or Fake and Unlikable?

One interesting study found that physical gestures that convey less immediacy (lack of eye contact, leaning back, reduced proximity) communicate you don’t like the person.  It communicates a lack of congruence.  It destroys your authenticity and coming across as genuine.

Imposter syndrome

Are you congruent with your past history and your last interaction?  Does your nonverbal behavior match your actions?  Are you sure?  Are your emotions congruent with your message?   The current research shows that authenticity is one of the most important traits to have in the current situation.  Join me for this week’s podcast as I take a deep dive into imposter syndrome and the keys to radiate authenticity.  This podcast is called The Missing Piece To Your Persuasion Toolbox – Authenticity.


Two of the big motivation inhibitors are mindset and the people we associate with. Take a look around you. Are the people in your life pulling you up or pulling you down? Are they encouraging you or discouraging you? How do they view your goals, dreams, and aspirations?

Turning Off Your Camera Can Reduce Zoom Fatigue

What’s holding you back? What are the chains and stakes in your life? What would it take to make you want to leap out of bed each morning? If you have dull dreams, it is difficult to stay motivated.  Join me for this week’s podcast and understand how to motivated yourself and the people you persuade.  Understand the science of motivation.  This podcast is called How to Motivate Your Prospect (And Yourself) - Every Time.


Understanding human nature is essential to maximizing your greatest persuasion potential. Have you ever wondered how the mind works? Why do we do what we do? Why do many people do the opposite of what is best for them? Great persuaders can find patterns in human nature and customize their ability to persuade accordingly.

6 psychological tactics behind the Starbucks menu

Join me for this week’s podcast, where we explore how these triggers get you to pay more in retail – especially at Starbucks.   These triggers can help you understand the world of persuasion and influence.  This podcast is called How Starbucks Does Not Fight On Price - And You Pay More For Coffee


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