Maximize Your Influence

Does gender make a difference in sales, and in persuasion? The last 10 years of research says – YES. Your gut instinct says – YES. Men and woman like to shop differently, and be persuaded differently.  They have different motives, viewpoints and are looking for different things while being influenced.

Understanding these differences can make you a power persuader. It will enable you to adapt your persuasive presentation to their point of view. You will be able to approach and persuade more effectively.


 Do These 5 Things to Increase Your Emotional Intelligence


Let’s take a look at the differences of the male and female brain and how you can tailor your message, and adapt to each gender.

Join me for this week’s podcast on How to Persuade Men vs Woman.


Learn how to use the 4 secret motivators to inspire others to get what you want

Direct download: Podcast_280_-_How_to_Persuade_Men_vs_Woman.mp3
Category:sales -- posted at: 6:30am CDT

What is a meta-program and how does it help you become a better persuader?  A meta program is the way we lean most of the time in terms of the way we act and react to most stimuli.  

We all hate to be put in a box and categorized, but the reality is that (most of the time) we are predictable.  Sure, people can never be 100 percent predictable, but you will be amazed at how predictable we actually are

Meta-programs are essentially the “looking glasses” through which we view the world.  The classic “Is the glass half full or half empty?” is a perfect meta-program example.  Meta-programs control our personality and therefore how we behave and how we liked to be influenced.

For instance, do you tend to be more of an active or passive person?  Do you focus more internally or externally about the world around you?  Two people may interpret the exact experience from totally different angles.

Find out your own meta programs and how to adjust your persuasion for each meta program.  Join me for this week’s podcast on Meta Programs and Mindset

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Direct download: Podcast_279_-_Meta_Programs_and_Mindset.mp3
Category:sales -- posted at: 6:30am CDT

Do you negotiate with people of equal authority?  Do you have to deal with other managers or senior management?  Do you have to sell to people that feel like they know more than you? 

Understand the ability to gain trust, persuade people and influence without authority is a key component of persuasion and negotiation.  This week’s podcast will focus on how to influence when there is no authority, no title or no power.  Master this skill of influencing up (and to the side) – it is easier than you think.

How to Appear Confident, But Not Arrogant

Join me for this week’s podcast on How to Influence Up (and to the Side)

Learn how to Get others to not only want to do what you want them to do… but beg you to do it.

Direct download: Podcast_278_-_How_to_Influence_Up_and_to_the_Side_.mp3
Category:sales -- posted at: 6:30am CDT

There are many ways to double your income this year, but one of the easiest.  Is to double the number of referrals you are getting.   Half of your business should be based on referrals. It is so easy to do, but most people are neglecting it. They’re not asking for referrals or they're doing it the wrong way.

Language study reveals best words to use when selling products

Referrals are your greatest source of social validation. Don’t overlook your current customers.  Nobody sells you or your company better than a satisfied customer.  So in your efforts to gain sales from new prospects, remember that you can build sales better through customer referrals.  Now, if that is the case – Why is it that only 12% of salespeople ask for referrals after every visit?  It is because no one has properly trained them. 

Join me for this week’s podcast on Unlimited Referrals.

Email to find out how to get a FREE coaching session.


Direct download: Podcast_277_-_Unlimited_Referrals.mp3
Category:sales -- posted at: 6:30am CDT